International MBA Marketing Two Page
OTHER RELEVANT EXPERIENCE
1111 Mycomplex Unit A
Columbia, SC 29205
+1 (803) 444-8888
International Master of Business Administration graduate with over five years marketing research experience. Demonstrated expertise in project management and data analysis. Effective in creation and delivery of executive presentations and training. Able to leverage rapport among different organizational levels to manage cross-functional projects. Strong oral and written communication skills.
UPS Brussels, Belgium
Strategy Intern - Europe Region April 2005 - August 2005
Delivered a France trade flows analysis incorporating customs information and internal data to better understand the trade flows of France: by commodity, lane, value and weight, etc.
Calculated the UPS market share by department and by service in order to identify the territories where UPS position is weak.
Calculated the weight of each department of France via French total domestic, intra-Europe and worldwide trade to determine areas of importance for the UPS service model.
Analyzed air and ocean freight within Europe, Africa, and the Middle East to increase understanding of UPS Europe strategic business development opportunities.
Created time in transit maps for UPS European services in order to identify locations without acceptable UPS service coverage.
Adapted quickly to European team dynamics to provide immediate assistance.
INFORMATION RESOURCES INC. Cincinnati, OH USA and St. Louis, MO USA
Manager January 2003 - April 2004
Managed Sara Lee Bakery Group contract deliverables including database updates, restatements, and ad hoc analysis.
Created and presented panel analyses to senior brand marketing team to increase their knowledge of opportunity segments.
Maintained highest quarterly customer satisfaction score among Sara Lee Bakery Group Client Service Divisions (all quarters on-site at Sara Lee Bakery Group).
Trained 100+ account representatives, including two Zone Vice Presidents, on IRI's store and panel data retrieval tools in order to provide workload efficiencies.
Advanced project manager's development by providing performance feedback and evaluations.
Contributed $124,250 to reach Client Service team annual +3% account revenue goal increase.
Developed new monthly business performance reports for Zone Vice Presidents and the CEO.
Project Manager October 2000 - December 2002
Consulted with Procter and Gamble's (P&G) largest Global Business Unit Marketing Analysts on a full-range of IRI services (store data analysis, household purchase analytics, category expertise, and testing capabilities).
Delivered Marketing Mix, Market Structure, Price and Promotion, Store Group, PRIZM & Media Usage, and Consumer Preference Segmentation analyses to assist P&G brand marketing teams.
Acclimated P&G marketing analysts to new division by providing training on current business trends and IRI data retrieval tools.
Independently developed ad hoc analyses for Nestle Purina Company to provide insights to the marketing brand teams.
Delivered monthly business reviews to Nestle Purina Company marketing department in order to share company and competition performance highlights.
Interacted with all levels of P&G management and gained understanding of business needs and goals.
Delivered Hispanic Marketing Mix analysis for P&G Hispanic Fabric & Home Care marketing team.
IMBA MARKETING, +1 (803) 444-8888 Page 2
BURKE INC. Cincinnati, OH USA
Data Collection Field Manager June 1999 - September 2000
Led a team of 30 Market Research Interviewers to deliver product research, including concept testing, brand equity, pricing and value research.
Prepared and conducted team performance evaluations, set production goals, and led job meetings to complete analysis specifications.
Ensured multiple research projects' goals and objectives were accomplished within prescribed time frames and budgets to balance resources and minimize staff overtime..
NCR CORPORATION Dayton, OH USA
Y2K Correspondence Coordinator & Pre/Post Sales Support September 1998 - May 1999
Delivered lead distribution, pre-sales support and research, and database management concerning Year 2000 compliance status of NCR's customers.
THE CENTER FOR BUSINESS AND ECONOMIC RESEARCH Dayton, OH USA
Research Assistant August 1997 - December 1997, June 1998 - August 1998
Organized and revised research reports for the Center Director, coordinated one-on-one and intercept interviews, and delegated project responsibilities to research staff.
MARITZ MARKETING RESEARCH INC. St. Louis, MO USA
Internship June 1996 - August 1996
Provided assistance to the marketing department, including focus group setup, client correspondence delivery and client database improvements.
YOUR SCHOOL OF BUSINESS, University of XXXX City, State, USA
International Master of Business Administration (IMBA) May 2006
BOCCONI UNIVERSITY Milan, Italy
Seminars on European & Italian Economy and Area Studies, Intensive business and language training March 2005
CENTRO STUDI ITALIANI Urbania, Italy
Intensive business and language training May 2004 - July 2004
UNIVERSITY OF XXXX City, State, USA
Bachelor of Science in Marketing May 1999
AMERICAN UNIVERSITY OF PARIS Paris, France
Intensive business and language training January 1998 - May 1998
LANGUAGES ENGLISH: Native ITALIAN: Good FRENCH: Good
IT SKILLS Windows XP, Word, Excel, PowerPoint, Access, Analyzer®, Krystal®, Regiograph
AWARDS High Performer Award (IRI 2001), Dean's List
ACTIVITIES Boys & Girls Towne of Missouri Young Friends Board, St. Louis Variety Club Volunteer, Career Mentor for high school students, Crohns & Colitis Foundation of America Volunteer