Marketing Associate

Casey Catello
604 Harmony Lane
Pleasantville, CA 94588
(925) 555-1234

PROFESSIONAL SUMMARY

Creative marketing professional with a proven track record of success from initial concept through project completion. High-energy, results-oriented leader recognized for proactive initiative, flexibility, and enthusiastically meeting deadlines. Combines passion for marketing with commitment to contributing to an organization's bottom line. Excellent negotiating, closing and communication skills among all types of people. Areas of expertise include:

• Strategic Market Planning • Ad layout/Design
• Promotional Campaigns • New Product Launch
• Direct Mail Campaigns • Advertising Campaigns
• Event Planning/Coordination • Market Identification/Penetration

TECHNICAL SKILLS

Windows 2000/98/95/NT, Mac OS 9.1, Word, Excel, PowerPoint, Photoshop, Illustrator, PageMaker, Front Page, Internet Explorer, Lexis-Nexis, ACT, Goldmine

PROFESSIONAL WORK EXPERIENCE

NetCom, Washington, DC
2001 - 2001
Marketing Associate
• Created, produced and managed all marketing initiatives including viral, guerilla, and direct
• Executed and managed marketing campaigns that increased customer traffic on Web page
• Managed advertising agency and Web site link exchange program
• Developed and maintained marketing collateral
• Generated monthly Web site traffic reports
• Created and distributed opt-ins
• Managed department budget

Excelleron Inc., Arlington, VA
2000 - 2001
Marketing Coordinator
• Established and maintained internal and external corporate communications
• Established and enforced corporate image
• Supervised and mentored staff
• Wrote press releases and site profiles
• Created and updated Web content
• Organized and managed tradeshows
• Produced and edited customer-based newsletter

Henry Communications, Washington, DC
1999 - 2000
Staff Assistant
• Provided support to senior-level account managers
• Provided on-site support at media events
• Monitored broadcast, print, and online media
• Updated extensive databases

Ruth Chris Steak House, Bethesda, MD
1998 - 1999
Manager, Director of Marketing
• Successfully garnered media attention for restaurant by aggressive execution of marketing plan
• Supported on-site televised events including "The Norv Turner Show"
• Created advertisements for "Taste of Bethesda"
• Supervised 100 staff employees

EDUCATION

State University of New York at Geneseo
1997
Bachelor of Arts, Political Science, Minor: Environmental Studies
Dean's List - Spring 1996 and Spring 1997

PRWRA Cory Edwards - Partnering For Success, LLC - Sterling, Virginia 20165 - Resumes4results.com - Resumewriter@aol.com - 703-444-7835 - 703-444-2005 fax